March 31 – April 3
Jacob Javits Convention Center, New York

Vision Expo Extends Free Registration in Response to Strong Momentum in Attendee Registration

Show Organizers Anticipate 5,000+ Attendees at Vision Expo East 2021

Alexandria, VA – May 5, 2021 – The Vision Council and Reed Exhibitions, organizers of Vision Expo, today announce that free registration for Vision Expo East 2021, taking place June 2-5 in Orlando, Florida, will be extended indefinitely.  The decision to extend the free registration deadline is based on the recent, notable spike in attendee registration.  Additionally, given the recent announcements regarding new industry supporters, new exhibitors, and details on the programming planned for The Seen, including the EYE2EYE Series, Innovation Stage and the Career Zone, the extended deadline also reflects an effort by the Show organizers to give the community time to make their plans based on these new Show details.

To register, click here.

Due to restrictions on international travel, we always knew that Vision Expo East 2021 would look a little different than a typical, international Vision Expo East in New York City.  Given these realities, it has been truly thrilling to have our expectations exceeded again and again – by the response from the industry, the enthusiasm from exhibitors and the momentum in attendee registration,” said Mitch Barkley, Vice President of Trade Shows and Events at The Vision Council, co-owner of Vision Expo.  “With just four weeks to go until Vision Expo East, we are expecting to have at least 5,000 attendees at the Show, a testament to the demand for an in-person event from the community and the high caliber of our more than 200 exhibitors.  Based on the overwhelming response we’ve received, we are extending free registration to give the community more time to take advantage of this offering.”

More than 200 exhibiting companies, of which more than 60 are new to Vision Expo, have committed to Vision Expo East. To view the list of exhibiting companies committed to-date, click here.

“What’s so exciting about Vision Expo East Orlando is that we are expecting a comparable ratio of attendees to exhibitors as a typical Show, just on a smaller scale,” said Fran Pennella, Vice President, Vision Expo, Reed Exhibitions.  “While we won’t have as many exhibitors or attendees given the international travel restrictions, the density of exhibitors and attendees is still on-track to be the same as a typical Show, which is just incredible and speaks to the industry’s readiness for the first national trade show since 2019.  We think it is appropriate to extend free registration so that everyone who wants to be a part of the first Expo in almost two years can do so.”

Vision Expo East’s educational program, together with OptiCon®@Vision Expo, will open Wednesday, June 2 and exhibits will open Thursday, June 3. To register for Vision Expo East’s Exhibit Hall and Education, click here.

For more information on Vision Expo, visit visionexpo.com.  and follow Vision Expo’s social media channels, Facebook, Instagram, Twitter and LinkedIn.  

About Vision Expo
Vision Expo East and West are trade-only conferences and exhibitions for eyecare and eyewear presented by co-owners Reed Exhibitions and The Vision Council. Vision Expo is the complete event for ophthalmic professionals, where eyecare meets eyewear, and education, fashion and innovation mingle. In the Vision Expo Exhibit Hall, eyecare providers can discover trends, interact with new technologies and access innovative products and services. The Vision Expo education program is driven by the profession, offering content of the highest quality and relevance to enhance overall patient care. For more information, visit VisionExpo.com and follow Vision Expo on Facebook, Instagram, Twitter and LinkedIn.   

About The Vision Council
As the vision care leader in enabling better vision for better lives, The Vision Council positions its members for success by promoting growth in the vision care industry through education, advocacy, research, consumer outreach, strategic relationship building and industry forums. Furthermore, through a partnership with Think About Your Eyes, The Vision Council supports consumer education around eyewear and eyecare.

About Reed Exhibitions
Reed Exhibitions is a leading global events business. It combines face-to-face with data and digital tools to help customers learn about markets, source products and complete transactions at over 500 events in almost 30 countries across 43 industry sectors, attracting more than 7 million participants.

Our events, organised by 35 global offices, leverage industry expertise, large data sets and technology to enable our customers to generate billions of dollars of revenues for the economic development of local markets and national economies around the world. Reed Exhibitions is part of RELX, a global provider of information and analytics for professional and business customers across industries. www.reedexhibitions.com