Vision Expo East Expands Education Programming; Early-Bird Registration Deadline Nears

02/08/2018

New educational sessions added, curated to meet needs of all eyecare professionals.

Alexandria, VA – February 8, 2018 –With one week left before the February 15 early-bird registration deadline, Vision Expo East has announced the addition of new educational programming to its expansive scope of education, products, trends and solutions that keep the industry updated on best practices in patient care, practice management and more.

Vision Expo East will debut a slate of new educational tracks including Attract and Retain Customers, Ocular Aesthetics, Supporting the Practice Experience, Clinical Concepts for Opticians and Technicians and Specialty Lens, and new lecture series including ODs on Facebook After Dark.

“Vision Expo’s 300+ hours of unparalleled education programming is carefully designed by a conference advisory board representing the breadth of the field to be inclusive of every role and experience level, and we’re constantly evaluating our programs and surveying our attendees to be sure we’re meeting the needs of eyecare providers,” said Mitch Barkley, The Vision Council Vice President of Trade Shows and Meetings. “From top-notch clinical training and practice management education taught by the experts to hands-on business and allied health tracks for patient-facing staff, Vision Expo provides the high value education needed to improve patient care and profitability while maximizing attendee time away from their practices. This event truly unique as the place where the entire team can get educated and network.”

Through the recently announced OptiCon @ Vision Expo, ABO & NCLE will now offer exam review courses for the National Opticianry Competency Exam (NOCE) and Contact Lens Registry Exam (CLRE), for both basic and advanced levels, at Vision Expos East and West. All exam review courses will be taught by current National Federation of Opticianry Schools (NFOS) faculty. The NOCE and the CLRE, as well as the ABO & NCLE Advanced Exams, Online Spectacle Practical Exam, and Online Contact Lens Practical Exam, will be administered during Vision Expo East on Sunday, March 18, 2018.

The new OptiCon @ Vision Expo Advisory Board has selected their top education picks to help attendees make the most of their time in New York. For value pricing, a new OptiCon package was developed that includes up to 15 hours of continuing education - including an exclusive General Session – as well as Exhibit Hall access, 2 lunch vouchers, tailored special events, and access to discounted rates at a dedicated OptiCon hotel.

Not to be missed are the returning attendee-favorites including the Owner’s and Manager’s Essentials Program, Spectacle Lens Expert Track, Dispensing Essentials, Retail Program and invitation-only Boutique Buyer Panel, as well as the free Global Contact Lens Forum, Ocular Surface Disease and Wellness Symposium, and Vision Series.

After their successful debut last year, the popular Pop Up Talks series will return for free, fast-paced 30-minute sessions to get attendees up-to-date on fashion forward trends and key industry topics in an intimate, interactive setting in the Galleria Lounge.

Vision Expo East will take place at the Javits Center in New York, NY (Education: March 15–18; Exhibition: March 16–18).

About Vision Expo
Vision Expo, the worldwide conferences and exhibitions for eyecare and eyewear, are trade-only events that draw more than 30,000 eyecare professionals each year. Co-owned by Reed Exhibitions and The Vision Council, Vision Expo gives back to the entire ophthalmic community. Proceeds are used by The Vision Council to educate consumers about the importance of vision care and the options in eyewear and other related products. In 2017, The Vision Council reached millions of consumers with its messages through marketing materials, public relations outreach and strategic partnerships. Vision Expo is a proud supporter of Think About Your Eyes, a national public awareness campaign, presented by The Vision Council and the American Optometric Association, designed to educate the public on the benefits and importance of getting an annual comprehensive eye exam. Keep this viral campaign going! Sign up at enroll.thinkaboutyoureyes.com. For more information, visit VisionExpoEast.com.


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