Media Registration

REGISTER HERE FOR VISION EXPO East 2019 MEDIA CREDENTIALS

Review Process For Media Credentials

We have instituted a thorough review process for media in order to maintain the highest standard of excellence for Vision Expo. Press passes are provided to members of the media whose publications cover the ophthalmic industry or publications that cover fashion, healthcare, technology or lifestyle industries.

After your registration has been submitted, Vision Expo will review your credentials and notify you regarding the status of your registration within 10 business days. During the review process, we may request you provide more information about your credentials in order to process your registration. If you are asked to submit this information, please provide either of the following to Olivia Krise:

  • A valid 2018 press/business card and original letter of assignment from the publication’s editor
  • A sample of a bylined article covering the above industries published in the last year

Denials Of Media Credentials

Reasons for the denial of media credentials may include one or a combination of the following:

  • Non-editorial position: Media credentials for Vision Expo are intended for editorial staff only. This includes editors, writers, reporters, reviewers, producers, photographers, videographers, and website content managers. Media Credentials will only be granted to those who are attending specifically to write about and cover Vision Expo in newspapers, magazines, TV, radio, blogs, and social media. Non-editorial personnel such as sales, marketing, PR, and graphic design do not qualify for media credentials except for specific cases deemed appropriate by Show Management.
  • Audience breadth and content depth: Media Credentials for Vision Expo are limited in nature and distributed across content mediums. In making our approval determinations, we heavily consider audience breadth and content depth, as it relates to eyewear fashion, optical technology, eyecare science and medicine.
  • Friends and family: Media credentials are extended as a courtesy to adult professional editorial staff. Friends, family, and guests of editorial staff do not qualify unless they can independently present the appropriate materials to qualify for media credentials.
  • Vague or incomplete registration: We ask for registrations to be filled out completely. If your registration is vague or missing required information, it will not be approved.

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