Eyewear Designers of the Council of Fashion Designers of America (edCFDA)

Arrow Top

“Our aim is to inspire, empower, + promote awareness of eyewear design and contribute to
charitable efforts connected to the eyewear + fashion industry.”

Arrow Bottom

edCFDA The group’s aim is to inspire, empower, and promote awareness of eyewear design and the vitality of the optical industry through promotion, education, mentoring and collaborative initiatives.

edCFDA The group’s aim is to inspire, empower, and promote awareness of eyewear design and the vitality of the optical industry through promotion, education, mentoring and collaborative initiatives.

edCFDA

CHRISTIAN ROTH, creative director, Christian Roth Eyewear, CFDA member and edCFDA executive member, spokesperson, edCFDA committee, #ChristianRoth | SHANE BAUM, CEO and founder of Leisure Society, CFDA and edCFDA member, #LeisureSociety | BLAKE KUWAHARA, creative director, Blake Kuwahara Eyewear, CFDA member and edCFDA executive member, #BlakeKuwahara | SELIMA SALAUN, founder and creative director, Selima Optique, CFDA member and edCFDA executive member, #SelimaOptique | GAI GHERARDI, co-founder/co-designer, l.a.Eyeworks, CFDA member and edCFDA executive member, #laEyeworks | ROBERT MARC, president and chief creative officer, Robert Marc Eyewear, CFDA and edCFDA member, #RobertMarc


The Council of Fashion Designers (CFDA) announced in October 2014 that there is a new working group within the Council, the Eyewear Designers of the CFDA. Created by 12 CFDA member eyewear designers, the group’s aim is “to inspire, empower, and promote awareness of eyewear design and the vitality of the optical industry through promotion, education, mentoring and collaborative initiatives.”

Download the Full Bio (Blake Kuwahara)

Download the Full Bio (Christian Roth)

Download the Full Bio (Gai Gherardi)

Download the Full Bio (Robert Marc)

Download the Full Bio (Selima Salaun)

Download the Full Bio (Shane Baum)

On Friday, April 15th, you can join the edCFDA during Vision Expo as they present a special showcase of their products and a reception with meet and greet in the Galleria Lounge from 3:30 PM - 5:00 PM.

“An exchange of energy!” – edCFDA spokesperson Christian Roth – called the event, adding: “Visitors will have a unique opportunity to engage one-on-one with nine trendsetting and internationally well-known American eyewear designers to gather personal insights into their collections.” Learn More

Why are they visionary?


One of the most insightful questions that was asked by Steven Kolb, president and CEO of the Council of Fashion Designers of America (CFDA), during the first Eyewear Designers of the CFDA (edCFDA) Panel Discussion at Vision Expo in New York last Spring wasn’t about inspiration or trends, but rather how each of us got started designing eyewear. Ironically, not one of the panelists started their career actually wanting to BE an eyewear designer. None, in fact, were designers of ANY sort. We were a retailer, an optician, a photographer, an engineer and an optometrist. A seemingly unlikely and diverse cast of characters inextricably bonded together, representing design: the optical industry equivalent of the Breakfast Club!

But that was one of the very reasons a group of us decided it was overdue to join forces and form a group that would, in part, help nurture new talent and provide a platform for eyewear designers. There are no easy entry points into this as a career. We have no schools and no programs. And being truly “independent” we had no collective voice.

The CFDA is an invitation-only, nonprofit organization created in 1962 to “strengthen the influence and success of American fashion designers.” Michael Kors and Vera Wang are on our board of directors. Diane von Furstenberg is chairwoman. While it’s great that we have marquee designers leading the CFDA, illustrative of the prestige and influence of the organization, quite frankly eyewear as a category is at the bottom of the fashion food chain compared to apparel and other accessories. Jewelry, shoes and handbags arguably rank above eyewear in the minds of fashion editors and consumers. Just look at any red carpet celebrity coverage. Although, it may be safe to say… we at least currently trump gloves.

We want to change that.

Gai Gherardi, Blake Kuwahara, Christian Roth, and Selima Salaun, edCFDA Executive Members

Read the full article at 20/20 digital edition

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.